Jon Patterson
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Extending the system of "impossible"

Developing an efficient package to showcase the Play Impossible Gameball—a new product aimed to get kids off their butts by combing physical play with digital interaction.

A packaging structure that "levitates" the ball

A packaging structure that "levitates" the ball

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Play Impossible_package_side.jpg
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Simple cardboard structure—no glue needed

Simple cardboard structure—no glue needed

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